India Orders Social Media Platforms To Take Down Deepfakes Faster
Lloyd
India Orders Social Media Platforms To Take Down Deepfakes Faster
India Deepfake Rules Slash Takedown Time to 3 Hours India has enacted sweeping amendments to its digital governance framework, ordering social media platforms to remove deepfakes and AI-generated impersonations within three hours of official takedown requests. The updated Information Technology Rules, published February 10, 2026, also require mandatory labeling of synthetic content, establish traceability standards, and impose a two-hour response window for urgent user complaints involving non-consensual imagery or imminent harm. With over 1.1 billion internet users and rising AI adoption, these measures position India as a decisive regulatory force shaping how global platforms manage synthetic media. Credit: Pallava Bagla / Getty Images The amendments represent one of the world's most aggressive timelines for deepfake moderation. Platforms hosting user-generated audiovisual content must now deploy automated detection systems, verify creator disclosures about AI-generated material, a…
